Is your course provider a proven hiring manager? Brandon is.

Learn from the person who does the hiring.

From landing your first analytics role to landing senior roles — taught by someone who has interviewed over 1,000 candidates, hired, and promoted analysts at Amazon, eBay, VMware, start-ups, and more.

Brandon's team built reporting and dashboards delivered directly to Jeff Bezos at Amazon. Now he teaches you how that work gets done.
$100M+ Saved at GameStop $178M+ Saved at eBay Reporting Delivered to Jeff Bezos Head of BI Engineering · Amazon Prime 1,000+ Candidates Interviewed 25 Years Industry Experience Business Insider Contributor Machine Learning World Keynote $100M+ Saved at GameStop $178M+ Saved at eBay Reporting Delivered to Jeff Bezos Head of BI Engineering · Amazon Prime 1,000+ Candidates Interviewed 25 Years Industry Experience Business Insider Contributor Machine Learning World Keynote
What members say

Real People.
Real Results.

★★★★★

"I took another TikTok creator's course and was lost for 2 months. I wish I would have found Analytics Mentor first. I'm actually understanding concepts clearly — finally."

Brandon — Analytics Mentor Member
★★★★★

"Yes, I've taken courses on Udemy and Coursera. The most beneficial one — the one that really made me feel like my money was worth it — was definitely Analytics Mentor. It has an interview course AND a resume course."

Discord Member
★★★★★

"I took the SQL course and went from barely knowing how to do more than SELECT * FROM table to writing complex queries and working closely with the data team at my job. I highly recommend."

Analytics Mentor Member
★★★★★

"The SQL explanation was better than how my professor explained it. I like most that not all the information was thrown at me at once. The examples were well-explained and the pace worked with my busy schedule."

Adrian G. — Analytics Mentor Member
★★★★★

"The REAL experts, like Brandon, shine through because they deeply understand their craft so well they can explain it to dummies like me — and I can actually pick it up."

Devon L. — Analytics Mentor Member
★★★★★

"This is the best SQL material I've come across. As a former educator who completed the Google Cert and a lot of free resources online, this is the best explanation, breakdown, and presentation I've seen."

Paxton T. — SQL for Beginners
★★★★★

"Hey thanks for your help a few weeks ago. I just got a job offer as an analyst."

Buzz A. — TikTok Live
★★★★★

"I have my Master's in Analytics and am still learning more and more during Brandon's course."

Clay P. — Analytics Mentor Member
★★★★★

"Brandon teaches Analytics better than they did post-grad. I believe he is the right mentor for me on this journey to becoming a Data Analyst."

Taribo B. — Intro to Analytics
★★★★★

"This course on resume best practices was amazing and just what I needed. I thought my resume was 'professional' until Brandon shared the do's and don'ts."

Sergio H. — Creating a Resume
★★★★★

"No other program I have found has given me this much of an understanding so fast."

KateLynn W. — Analytics Mentor Member
★★★★★

"Your course is way more detailed than any other platform. I feel like I found a goldmine."

Analytics Mentor Member
★★★★★

"Other TikTok creators hooked me — but your content, courses, and live streams are where the real knowledge is."

Analytics Mentor Member
★★★★★

"The course was very well crafted. I learned a lot and feel confident I will land a job with the portfolio I built. I'm now enrolling in a Python course to complement what I've learned."

Analytics Mentor Member
★★★★★

"I originally started through Google's course. I've done more hands-on work here in a few hours than I did there in weeks."

CharDonnai G. — Intro to Analytics
★★★★★

"With over 10 years of lab experience and 7 years in business management, this course helped me create a compelling resume to pivot into analytics. Brandon's real-world experience was key."

Jeffrey H. — Creating a Resume
How many candidates has your instructor interviewed?

Brandon has interviewed
over 1,000.

At Amazon, eBay, GameStop, and VMware. He knows exactly what gets people hired — and he built every course around it.

Roughly 90% of candidates fail the SQL technical interview. These courses are built to make sure you're not one of them.

Brandon Southern — Analytics Mentor
Amazon eBay GameStop VMware
1,000+ interviewed · 25 years experience
One price. Everything included.

Start learning
to pass your interview.

Lifetime access. No subscription. No monthly fees.

Bootcamps charge $5,000–$10,000 for less depth  ·  Other platforms charge $40–50/month for less content

Free resource from a hiring manager


Get the free roadmap.

Yours free. No credit card. No catch.

What's inside
1
The path from beginner to analyst
Step-by-step — exactly what to learn and in what order
2
The 3 core tools every analyst needs
SQL, Excel, and visualization — and how to get good at them
3
How to transfer into the role
What hiring managers want to see — from someone who did the hiring
Not just the tools. The real standard — taught by someone who set it.

From Zero to
Top-Tier Analyst.

Not just the basics. Brandon covers the things most training programs skip entirely — critical thinking, proper measurement, how to write and communicate like a senior analyst, and how to navigate the real-world politics of the job.

01

The Foundations

Excel, SQL for beginners, intro to analytics. Learn the tools exactly as companies use them — not watered-down textbook theory. Build a real Tableau portfolio from day one.

02 🎯

Level Up Your Craft

Advanced SQL, coding best practices, debugging, architecture. Plus in-depth real-world case studies — 300k customers, 1M+ transactions, exactly the complexity you'd face at a top tech company.

03 🚀

Land the Job & Grow

Resume, interview prep, SQL test practice, office navigation, and getting promoted. Brandon interviewed 1,000+ candidates. He knows exactly what works and what gets you screened out.

Career progression
Early
Individual Contributor Software engineering, QA, data engineering, and analytics IC work — building things hands-on from the ground up
eBay
Sr. Leader, Global Collections Led analytics engineering at global scale — hands-on technical work alongside team leadership. Not just managing, but doing.
💰 Delivered $178M+ in savings
VMware
Principal Analytics Engineer Back to individual contributor work at the principal level — proving the point that real leaders never stop doing the craft
GameStop
Director of Analytics Built and led the analytics organization
💰 Delivered $100M+ in cost savings
Amazon
Head of BI Engineering, Amazon Prime & Marketing Led multiple BI engineering organizations at one of the world's most data-driven companies
⚡ Team's reporting delivered to Jeff Bezos
Since
Sr. Director of Analytics Continuing to lead at the executive level — active in the field, not retired to teaching
Today
Founder, Analytics Mentor Teaching you the same things he's taught his own teams for 25 years
Your instructor

Brandon Southern MBA

Most online courses are taught by people who passed a certification and started teaching. Brandon Southern spent 25 years doing this job at every level — from writing code as an individual contributor to leading BI engineering organizations at Amazon, where his team built reporting delivered directly to Jeff Bezos. He's not just someone who studied analytics. He's the person who decided who got hired.

What makes him different isn't just the executive titles — it's that he's worked as both an individual contributor and a leader at every stage of his career. He knows how to do the work, and he knows how the work gets evaluated from the top. That combination is rare, and it's what makes this training different.

He's delivered over $278M in measurable business impact, interviewed over 1,000 job candidates, and promoted analysts into roles paying over $500,000 a year. He's a contributing writer for Business Insider and a keynote speaker at Machine Learning World.

$278M+
Business impact delivered
1,000+
Candidates interviewed
$500k+
Salaries of analysts trained

Get trained by the person
who does the hiring.

Learn from a proven hiring manager. Get trained the way companies actually need you to work.

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